MEPC’s Green Travel Campaign at Milton Park Wins Sustainability Award
Vectos has helped MEPC win the ‘Best Responsible Property Investment (RPI) Environmental Sustainability Initiative’ award at the prestigious RPI Awards, which took place on Monday 13 November at Hogan Lovells’ offices in London.
Vectos' Specialist Travel Advisor, Veronica Reynolds, has been critical to the success of the project. MEPC brought her into the Park to achieve cultural change in terms of sustainable travel modal shift, by identifing and implementing a suite of initiatives, effectively acting as the 'Community Concierge'.
Facing some strong competition, MEPC was praised for its clear sense of engagement for its green travel campaign, which includes a range of green transport and customer engagement initiatives such as a free bike loan scheme, an upgraded car share scheme, electric car charging points and the creation of the Milton Park Travel Forum. MEPC also participated in this year’s “World Car Free Day” and donated prizes for the quirkiest mode of transport. This year’s winner arrived on a unicycle!
Philip Campbell, Commercial Director for MEPC at Milton Park, said: “We are thrilled to have had such significant acknowledgment for our innovative initiatives to green travel at Milton Park. MEPC’s collaboration with Vectos has not only allowed us to reach and exceed our green travel objectives for the year, it has also allowed us to future-proof the park.”
“MEPC wants to be a pioneer in future sustainable travel initiatives and technologies and a trailblazer within the region to promote health and wellbeing on the park, as well as the importance of taking care of the environment. The long-term vision for Milton Park is to continue to reduce the number of cars at the park to ease congestion not only on site, but also throughout our neighbouring communities and villages.”
Over the past 12 months the campaign has been hugely effective, resulting in:
- ‘Liftshare’ membership growing from 74 to 563 people
- 14% increase in people sharing their journeys
- 200 fewer people travelling in single occupancy vehicles every day
- 5% increase in cycling